Author Archive

Marketing your brand interactively on the Internet or What’s up with Interactive Marketing?

Ladies and Gentlemen! The newest term in prominence – “Interactive Marketing”. Every Tom, Dick and Nerd is an expert on interactive marketing and yet, when I queried a couple of folks on what interactive marketing was, I received a couple of weak responses like “ Ummm, it’s about online marketing” or “It’s a new form [...]


How PapaJohns.com makes online ordering so easy

Not much to pen today. I’ve been assimilating the wealth of information that SEOMoz provides to all its gentle readers extolling them to understand thoroughly the virtues of good SEO, and with that understanding strive to save the online world.
One of the blog entries on SEOMoz caught my attention and I was impressed by the [...]


Tips on using Affiliate Marketing to build traffic to your website

At some point of time, you’ve built up your site, have awesome usability and are getting strong traffic and conversion numbers. Well, then you start thinking about getting more traffic. There’s a variety of ways to do that : PPC, SEO, Social networks advertising, inbound linking and Affiliate marketing. We’ll discuss how you can use [...]